Outstream Video |
What’s this?
Outstream Video is a video ad unit that appears amidst an article after a couple of scrolls.
The benefits
Strategically inserted within articles, the Outstream Video ad unit offers viewers an option of taking a breather from the block of text they are reading. The video will auto-play without sound by default, so should the viewer be interested to view the whole content, they can choose to turn on the sound on their own.
Ad Mechanism: | |
1. | Upon page-load, the ad unit appears at a designated area of an article after a few scrolls. |
2. | The video content will auto-play but sound will be off by default. Viewer can turn on the sound if they wish to. |
3. | The close button allows viewers to close the ad unit at any point of viewing. |
4. | The video will pause when the viewer scrolls pass the designated area, but will resume play when they scroll back up again. |
HTML5
Dimension | min 700 pixels (width) by 394 pixels (height) (16:9); or min 700 pixels (width) by 525 pixels (height) (4:3); |
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ClickTag | Please refer to https://support.google.com/richmedia/answer/2672517?hl=en | |
Backup Image |
Same dimemsion as the video, in static JPG or Gif (no animation), not more than 40kb. Please include Call-To-Action button in the static default image. |
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Video | Duration | Max. length 30 sec |
File Size | Max. 2MB (Video file only) | |
Format | MP4 H.264 | |
Control buttons (Play, Pause, Stop) | To be placed on ALL frames of the ad | |
Links allowed | Only ONE URL. | |
Other Requirements | A default Call-To-Action button “Find Out More” will be added onto the video by us. | |
Lead Time | 7 working days prior to broadcast |
Disclaimers & Notes: | |
1. | Any element NOT meeting the stated specifications will be returned for revision; in which case, there might be a possible delay in the expected live date. |
2. | All ad specifications stated indicate the maximum file size allowed. Exceeding the allowed limit stated might incur additional charges. |
3. | Publisher reserves the right to reject any creatives that do not adhere to the specifications stated. |
4. | Submission of creatives should adhere strictly to the lead time stated. Any delay might result in a possible delay in the expected launch date. |
5. | The above specifications may be modified at the Publisher’s discretion at any time. |