Header
Billboard + Skinning Bundle

Bundle package with Mobile Leaderboard

In-house production is also available to facilitate your interactive marketing needs. To take advantage of our specialised creative services, contact us for more information!

What’s this?
Freshen up with a new look! Billboard + Skinning Bundle involve placement of marketing visuals on the The Singapore Women’s Weekly Homepage to takeover the website’s interface.

The benefits
Billboard + Skinning Bundle create powerful brand identity for your communication & product offerings. It gains invaluable exposure & extend reach to quality audience without having to compromise your brand values and marketing objectives.

The work of ART
Fret not if you do not have an artwork ready, our team of creative talents; armed with their artistic concepts and remarkable skills, are able to cater to your creative needs.

If you have the materials to synchronize all your marketing communications, do provide them based on the specifications indicated.

Billboard

Ad Specification:
Dimension 970 pixels (width) by 250 pixels (height)
File Format HTML5
File Size 800kb (Including HTML, Javascript, CSS and all images)
Backup Image 970 pixels (width) by 250 pixels (height), not more than 40kb.
Links allowed Multiple
Animation Max. 15 sec per loop
Exit button/ ClickTag Please refer to https://support.google.com/richmedia/answer/2672517?hl=en
Video (if applicable) Duration Max. length 30 sec
File Size Max. 2MB (Video file only)
Format MP4 H.264
Control buttons (Play, Pause, Stop) To be placed on ALL frames of the ad
Sound (if applicable) “Audio ON/OFF” Button to be clearly labelled with Sound OFF by default
Buttons to be positioned on ALL frames of the ad
Assets Required (For Pure Media Buy) All Fonts, videos & sound clips used for the creatives.
Mock-ups of artwork must be submitted 12 working days before launch date for pre-approval.
Other Requirements Enabler is needed for HTML5 banner serving with DoubleClick. Please refer to https://support.google.com/richmedia/answer/2672553?hl=en&ref_topic=4525889
Lead Time (For Pure Media Buy) 5 working days prior to broadcast 7 working days prior to broadcast for ads with video or with any special requirements
Skinning

Reference

Skinning creative should ideally form a seamless visual, and it is recommended that the background and design elements expand into the Billboard area.

Ad Specification:
Dimension 1580 pixels (width) by 700 pixels (height)
File Size 200kb
File Format JPEG or GIF
Other Requirements/ Notes Rich Format Elements are NOT accepted (E.g. HTML5, Flash, Video, form & data capturing scripts)
Submitted artwork has to be 260 pixels on both the left and right sides of skin.
Do keep all important messages within 110(w) x 500(h) pixels to ensure maximum visibility.
Side skins will be fixed at its position and will not move along when page is scrolled
Lead Time (For Pure Media Buy) 5 working days prior to broadcast
Disclaimers & Notes:
1. Any element NOT meeting the stated specifications will be returned for revision; in which case, there might be a possible delay in the expected live date.
2. All ad specifications stated indicate the maximum file size allowed. Exceeding the allowed limit stated might incur additional charges.
3. Publisher reserves the right to reject any creatives that do not adhere to the specifications stated.
4. Submission of creatives should adhere strictly to the lead time stated. Any delay might result in a possible delay in the expected launch date.
5. The above specifications may be modified at the Publisher’s discretion at any time.